Case Studies

This is how some Communities and Businesses use Kireego.


Community Case Study #1

Community Type: Large multinational corporation

Need: Revamp the existing Exclusive Offers for its staff (Beneficiaries).

Objective: Increase number of Offers, favoring those from local Businesses; simplify access to them by its Beneficiaries, and obtain usage metrics.


  • Creation of a “Community” Account on Kireego based on a licence fee.
  • Invitations sent to existing Partner Businesses to create a free account and an Offer aimed at its Beneficiaries.
  • The Beneficiaries receive a customized mobile application (with the Community's visual identity), along with an activation code.
  • Selection and approval of the new Offers received (+70%) and activity metrics (25% of Beneficiaries against 4% pre-Kireego).
  • 80% reduction in time spent managing the system by the HR department.

Community Case Study #2

Community Type: Internationally reknown university

Need: Reinforce the ties among its Alumni (Beneficiaries and Businesses) throughout the world

Objective: Create a “Privilege” program consisting of Offers made by the Alumni, for the Alumni.

  • Creation of a “Community” Account for the university and including a weblink and Partner Code for each Alumni (Businesses) to present their Business or Service.
  • Approval by the Community of each Offer received (through 1-click management).
  • Deployment of the mobile application, customized with the Community's visual identity, to the Beneficiaries.
  • Implementation of a tool allowing the Community to interact with its Alumni (Beneficiaires) directly through the mobile app.

Community Case Study #3

Community Type: Professional Football Club

Need: Increase value for Sponsors (Businesses) and Members (Beneficiaries). 

Objective: Facilitate connections between Sponsors and the Club (Community), then between Sponsors and Members.

  • Creation of a “Community” Account with an annual license fee.
  • On the Platform, the Club (Community) connects with its existing Sponsors (Businesses) or finds new ones, allowing them to set up a free Offer for its members/fans (Beneficiaries).
  • Easy one-click approval of the Offers by the Community.
  • The Club's Beneficiaries use a branded mobile application with the Community's logo (or through their existing app) to access the Offers.
  • Number of Sponsors increases as well as Beneficiary satisfaction

Business Case Study #1

Business Type: Restaurant

Need: Attract new Customers from among the staff of local Companies (Communities).

Objective: Create tailor-made Offers for a couple of local Communities and then work towards making return business of the new Customers attracted.

  • Creation of a cost- and obligation-free “Business” Account.

  • The Restaurant sets up a Loyalty Card for its existing Customers and to capture new ones.

  • The Restaurant's Customers use Kireego's free mobile application anonymously (no personal details necessary).

  • The Restaurant pays 2 x €45 to connect with a local Company (Community) to attract its employees (Beneficiaries), and a University (Community) to attract its students (Beneficiaries).

  • The Restaurant adapts and modifies its Offers for each of these new targets, and its mobile Loyalty Card, at any time, free of charge.

Check out our Solutions for Communities

Check out our Solutions for Businesses